Facebook Communities summit

When our new CMO requested a top-to-bottom overhaul of the look/feel of the annual Facebook Communities Summit, my team and I sprinted to develop a style that matched the energy and vibrancy he was looking for. Within a matter of days we created a new identity system and set about applying it to the full range of materials needed for a top-tier event: signage, presentation templates, swag, and much more.

The extra effort was worth it when a couple of obscure Facebook employees named Mark and Sheryl were on-stage surrounded by our work. 😎

Partner: Facebook Studio (internal)